18 Dec 2013
Posted by Donna DeClemente 
As I sit down this morning to continue my coverage of 2013 Holiday promotions, I realize that this is the last Wednesday before Christmas. It really snuck up on us pretty quickly this year. Here I am thinking I had more time to write about this topic. So I decided to cover a couple of very similar holiday...
Read more → 11 Dec 2013
Posted by Donna DeClemente 
So far this holiday season I've shared a couple of Pinterest holiday promotions and last week I wrote about a unique Swarovski promotion that integrates Instagram, Pinterest and Facebook. So this week I thought I'd cover some holiday promotions which I was invited to participate from an email message. ...
Read more → 04 Dec 2013
Posted by Donna DeClemente 
Now with the Holiday season fully upon us, I like to write about interesting Holiday promotions that I come across. Last week I kicked it off with a couple of Pinterest holiday promotions, one that Campbell's Homestyle is running and another that we are assisting the team at Experience Kissimmee with....
Read more → 27 Nov 2013
Posted by Donna DeClemente 
Here in Western New York we woke up to a winter wonderland on the morning of Thanksgiving Eve. Not the normal weather for this holiday. We have a little over 6 inches of wet, heavy snow out there. I'm thankful that I don't have to go anywhere today or tomorrow or that either one of our daughters will...
Read more → 19 Nov 2013
Posted by Donna DeClemente 
I arrived in Chicago yesterday to attend The 35th Annual Marketing Law Conference hosted by the BAA/PMA "Mastering the Next Wave of Marketing Law". Today was the first full day of sessions at the Michigan Ave. Marriott which will continue through tomorrow. Founded in 1911, the BAA (Brand Activation...
Read more → 13 Nov 2013
Posted by Donna DeClemente 
Contests today are considered the heart of social promotions since they are a great way to create buzz and increase engagement from followers and key customers while building brand awareness. The most popular type of contests today require some type of user-generated content to be submitted based on the contest...
Read more → 06 Nov 2013
Posted by Donna DeClemente 
Pinterest recently updated their Brand Guidelines and has come out with some new regulations that they are requiring for running sweepstakes and contest promotions. It comes as a bit of a surprise since Facebook announced just a couple of months ago less restrictions on running these types of promotions...
Read more → 30 Oct 2013
Posted by Donna DeClemente 
One of our year-long promotions is soon coming to an end. For the past three years we have assisted Falken Tire with a major sweepstakes giveaway. The first year they gave away a Porsche Cayman. Last year it was the Porsche 911 Carerra Sweepstakes. This year they changed it up and instead of another...
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Two holiday promotions from Bissell showcase how to effectively run sweepstakes on a Facebook page
Two airlines each utilize a holiday sweepstakes promotion to invite daily chances to win
Swarovski Holiday Promotion integrates Facebook, Instagram, Pinterest and in-store
Two Pinterest Holiday promotions that offer pin it to win it travel prizes